The Argentine tractor market closed 2025 with another year of declining sales.

Total tractor registrations reached 6,666 units during the year, down 3.3% from 6,896 units reported in 2024.

The result marked the third consecutive annual decline in the Argentine market, following the post-pandemic recovery cycle that peaked in 2022.

 Key Figures

• 2025 Sales: 6,666 units

• YoY Change: -3.3%

• Peak Market Year: 2017 (9,696 units)

• 2017–2025 Change: -31.3%

• 2025 Market Value: USD 726.3 million

Market value declined after reaching record levels in 2024

In value terms, tractor sales in Argentina totaled an estimated USD 726.3 million in 2025, down 11.8% from the record USD 823.5 million reported in 2024.

Despite the annual decline, the market remained above historical averages, reflecting the growing weight of higher-horsepower equipment and rising machinery prices in recent years.

Mid- and high-horsepower tractors dominated the market

Tractors in the 131–190 HP range remained the largest segment of the Argentine market in 2025, accounting for 25.7% of total registrations.

The 191–240 HP category followed with a 22.1% share, while tractors between 51 and 90 HP represented 19.9% of total sales.

Higher-horsepower models above 240 HP also maintained a relevant presence, reflecting the importance of large-scale grain farming operations in Argentina.

Market Context

The Argentine tractor market remained heavily concentrated among major international manufacturers in 2025.

John Deere led the market with a 38.7% share, followed by New Holland (17.9%) and Case IH (13.3%).

Domestic manufacturer Pauny ranked fourth with a 9.9% share, ahead of Massey Ferguson and Valtra, both with 5.6%.

 Browse all 2025 GTM market reports